I have been creative directing for the last 20 years, commercials, promos, show packages, upfronts, network redesigns and launches, social and print campaigns, as well as websites and apps. My main creative outlet for these years has been focused through my company Belief. I have won many awards for my creative endeavors including Clio, Promax platinum, gold and silver, and an Emmy.
I definitely have the entrepreneurial spirit. I co-founded WonderHowTo, a website that focuses on How-To content that now reaches over 10 million unique visitors a month. I spent three and half years as part of the founding team at Movieclips/ZEFR, building the entire YouTube multi-channel presence. The creative content division I spearheaded and managed was tasked with bringing all 7 of the major studios movie content to YouTube as well as launching the MovieclipsTrailer channel which is now the largest trailer channel on YouTube. While at Movieclips, I led a team of 10 people creating original live action content as well as movie mashups and original trailers. This content generated millions of views a month across the movieclips MCN. The movieclips division was sold to Fandango and I left to pursue new experiences.
titlecreative director + director + visual storytellercompanyBeliefview onlinewww.belief.com